Field Marketing Specialist Hybrid

Profile

:,ActualValueFromSolar:null},{QuestionName:External Title,AnswerValue:Field Marketing Specialist – Hybrid,VerityZone:formtext4,QuestionType:text,ActualValueFromSolar:null},{QuestionName:Employment Type,AnswerValue:Full-time ,VerityZone:formtext16,QuestionType:radio,ActualValueFromSolar:null},{QuestionName:About Us,AnswerValue:u003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eu003ca href=****target=_blank\u003e**MEMBERS ONLY**SIGN UP NOW***..u003c/au003eu0026nbsp;(NYSE: RLGY) is the leading and most integrated provider of U.S. residential real estate services, encompassing franchise, brokerage, and title and settlement businesses as well as a mortgage joint venture. Realogy’s diverse brand portfolio includesu003cstrongu003eu0026nbsp;u003c/strongu003esome of the most recognized names in real estate: u003ca href=****target=_blank\u003eBetter Homes and Gardens® Real Estateu003c/au003e, u003ca href=****target=_blank\u003eCentury 21®u003c/au003e, u003ca href=****target=_blank\u003eColdwell Banker®u003c/au003e, u003ca href=****target=_blank\u003eColdwell Banker Commercial®u003c/au003e, u003ca href=****target=_blank\u003eCorcoran®u003c/au003e, u003ca href=****target=_blank\u003eERA®u003c/au003e, u003ca href=****target=_blank\u003eSothebyu0027s International Realty®u003c/au003e. Using innovative technology, data and marketing products, best-in-class learning and support services, and high-quality lead generation programs, Realogy fuels the productivity of independent sales agents, helping them build stronger businesses and best serve today’s consumers. Realogyu0027s affiliated brokerages operate around the world with approximately 190,000 independent sales agents in the United States and more than 112,000 independent sales agents in 113 other countries and territories.u003c/spanu003eu003c/spanu003eu003c/pu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eAt Realogy, diversity fuels success – for our company and for our employees. We strive to be the preferred company for diverse talent, committed to creating an inclusive environment that encourages everyone to succeed. u003cstrongu003eWe pursue talent u003c/strongu003e– strategic thinkers who are eager to innovate, focused on execution and accountable for results. u003cstrongu003eWe value diversity u003c/strongu003e– respecting backgrounds, cultures, perspectives.u003c/spanu003eu003c/spanu003eu003c/pu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eYou’ll find our commitment to diversity reflected in our achievements:u003c/spanu003eu003c/spanu003eu003c/pu003eu003culu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eForbes 2020 Best Employers for Diversity.u003c/spanu003eu003c/spanu003eu003c/liu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eRecognized on the 2020 Human Rights Campaign u003ca href=****target=_blank\u003eCorporate Equality Index u003c/au003e.u003c/spanu003eu003c/spanu003eu003c/liu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eRecognized for gender diversity on our board of directors by Executive Women of New Jersey and Women’s Forum of New York.u003c/spanu003eu003c/spanu003eu003c/liu003eu003cliu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eFirst residential real estate company to endorse theu0026nbsp;u003ca href=****Act target=_blank\u003eEquality Actu003c/au003eu0026nbsp;and fully supportu0026nbsp;u003ca href=****1447 target=_blank\u003e H.R. 1447u003c/au003eu0026nbsp;amending the Fair Housing Act to include LGBTQ as protected classes.u003c/spanu003eu003c/spanu003eu003c/liu003eu003c/ulu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eWith diversity, we succeed together. We hope you’ll join us.u003c/spanu003eu003c/spanu003eu003c/pu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003eu003cstrongu003eu0026nbsp;u003c/strongu003eu003c/spanu003eu003c/spanu003eu003c/pu003eu003cpu003eu003cspan style=font-size:16px;\u003eu003cspan style=font-family:Verdana,Geneva,sans-serif;\u003ePowered by its network of over 94,000 affiliated sales professionals in 3,000 offices across 43 countries and territories, the Coldwell Bankeru003csupu003e®u003c/supu003eu0026nbsp;organization is a leading provider of full-service residential and commercial real estate brokerage services. The Coldwell Banker brand prides itself on its history of expertise, honesty and an empowering culture of excellence since its beginnings in 1906. Coldwell Banker Real Estate is committed to providing its network of sales professionals with the tools and insights needed to excel in today’s marketplace and is known for its bold leadership and dedication to driving the industry forward with big data and smart home expertise. Coldwell Banker Real Estate was the first real estate brand to harness the power of big data; the CBx Technology Suiteu0026nbsp;uses predictive analytics and machine learning to analyze markets, target buyers and sellers and provide agents with a simple platform to create unique and effective marketing plans for each listing. The brand was named among the 2020 Women’s Choice Awardu003csupu003e®u003c/supu003eu0026nbsp;Most Recommended brands for customer experience and overall quality. Blue is bold and the integrity and values of Coldwell Banker give the Gen Blue network an unbeatable edge.u003c/spanu003eu003c/spanu003eu003c/pu003e,VerityZone:formtext36,QuestionType:textarea,ActualValueFromSolar:null},{QuestionName:EEO Statement,AnswerValue:EOE AA M/F/Vet/Disability,VerityZone:formtext34,QuestionType:textarea,ActualValueFromSolar:null},{QuestionName:State/Province/Region,AnswerValue:Florida ,VerityZone:formtext25,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:City,AnswerValue:Tampa,VerityZone:formtext19,QuestionType:text,ActualValueFromSolar:null},{QuestionName:Company,AnswerValue:Coldwell Banker Realty ,VerityZone:formtext1,QuestionType:single-select,ActualValueFromSolar:null},{QuestionName:Exciting News,AnswerValue:We are excited to announce that Realogy is now Anywhere Real Estate Inc. It will take a few months for us to transition to our new brand. 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This position plays an important role by helping protect the company’s brand image and showcasing our unique value proposition for agents (our “Core 4”). u003c/spanu003eu003cbru003eu003cbru003eu003cspan style=\line-height:normal\\u003eWe value diversity and are seeking a talented pool of candidates with different perspectives and backgrounds. So, if you’ve been searching for a diverse and inclusive environment where you can chase your curiosity, produce excellent work, and tackle new challenges and opportunities daily, look no further!u003c/spanu003eu003cbru003eu003cbru003eu003cspan style=\line-height:normal\\u003eSpecific job duties include: u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003culu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eWorking with branch managers and leadership to identify and prioritize agents who need strategic marketing and brand supportu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eConsulting with agents on personal marketing strategies, through group and individual sessions, while showcasing our Core 4 (agent production, coaching, culture and helping them build personal wealth)u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003c/ulu003eu003culu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eHelping real estate sales agents create a digital marketing strategy using social media (organic and paid advertising), building an impactful online profile, and promoting their online customer testimonials u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eSource, develop, and post targeted local office and company content – community involvementu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eDrive onboarding support socially including through the support of company recruiting and engagement efforts.u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eFacilitate agent achievement u0026amp; recognition related social media engagementu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eConducting an annual review of agents’ “digital scorecard” to measure their online presence and identify opportunities for improvementu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eProviding issue resolution and one-on-one assistance to agents as needed u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003c/ulu003eu003culu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003ePreparing a monthly calendar of educational and training opportunities and promoting/presenting marketing workshops in-office and online on multiple marketing related topics. u0026nbsp;u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eSupporting multiple offices in the region by attending and presenting at group and one-on-one meetings, assisting with awards and recognition initiatives, and representing offices in community outreach and company charitable eventsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eReaching out to and assisting office staff with newly affiliated real estate agents in getting onboarded and set up for successu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eCollaborate with Field Marketing Director, Field Marketing Managers and local company presidents on high profile and competitive opportunities u0026amp; execution that align with local company positioning and cultureu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eMaintain connection with brand social media structure to insure consistency of message and branding.u0026nbsp; u003cspan style=\background:white\\u003eGenerate, edit, publish, and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to act.u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eProvide monthly engagement reporting.u0026nbsp; u003cspan style=\background:white\\u003eContinuously improve by capturing and analyzing the appropriate social data/metrics, insights, and best practices, and then acting on the informationu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eLocal marketing ambassador/contact for upcoming Social Media Concierge effort.u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003ePreparing personalized recruiting presentations as requested for VIP agents, and participating in the presentation with the branch manageru003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eWorking with the creative team to create and manage local recruiting and ad campaignsu0026nbsp; u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eAttending and participating in regional marketing meetings and/or training sessionsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eCommunicating regularly with the Field Marketing Manager and local leadership on key initiatives, challenges, and regional activityu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eSubmitting consistent competitive intelligence samples to the recruiting intelligence portalu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eStaying on top of quality issues, rules, industry regulations and protocols related to marketing, such as acceptable Fair Housing language; national, state, and local Association of REALTORS® requirements; MLS and all Coldwell Banker identity standardsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003c/ulu003eu003cdivu003eu003cbru003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eTravel requirements include:u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003culu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eAbility to, and an environment conducive for, work from home a day or two a week. u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eWeekly local travel to multiple assigned offices within city limitsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003c/ulu003eu003cdivu003eu003cbru003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eThe ideal candidate will have: u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003culu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eStrong presentation, writing and public-speaking skillsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eStrong project management skills u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eAbility to follow direction with solid critical thinking and problem-solving skillsu0026nbsp;u0026nbsp; u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eAbility to effectively prioritize work, consistently meet deadlines and follow-up on open items to ensure a timely and acceptable closure u0026nbsp;u0026nbsp;u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eAbility to communicate effectively and professionally with employees and agentsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eDemonstrate a solid understanding of basic design principles u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003c/ulu003eu003cdivu003eu003cbru003eu003cbru003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eCandidates for the position must have:u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003culu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003e4-year degree in marketing or related field (commensurate experience may be considered) preferredu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003e2-years’ experience in marketing, creative agency, or communications (field marketing preferred)u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003ePrior real estate industry experience preferred u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eExperience working effectively within a multi-functional and multi-location environment u003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eExpert understanding of Microsoft Office (Word, Outlook, PowerPoint, etc.) and ability to learn other online toolsu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eBasic understanding of standard industry used graphic design software including InDesign and Adobe Creative Cloudu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003cliu003eu003cdivu003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003eu003cspan style=\line-height:normal\\u003eBasic understanding of paid social media campaign development as well as social media platforms such as Facebook, LinkedIn, Instagram, and Twitter. Experience with training social media concepts in an online and in person environmentu003c/spanu003eu003c/spanu003eu003c/spanu003eu003c/divu003eu003c/liu003eu003c/ulu003eu003cdivu003eu003cbru003eu003cspan style=\font-size:16px;\\u003eu003cspan style=\font-family:Verdana,Geneva,sans-serif;\\u003e#LI-KI1u003cbru003e#LI-PartialRemoteu003c/spanu003eu003c/spanu003eu003c/divu003e,hiringOrganization:{name:Realogy,sameAs:\,@type:Organization},identifier:{name:Realogy,@type:PropertyValue,value:13812BR},jobLocation:{address:{addressCountry:USA,addressLocality:Tampa,addressRegion:FL,postalCode:33609,streetAddress:\,@type:PostalAddress},@type:Place},title:Field Marketing Specialist – Hybrid,@type:JobPosting,validThrough:2023-06-17T23:59:59}u003c/scriptu003e,CustomWebTrackerResponse:[],Abc:0,SolarErrorOccurred:false,ShowSimilarJobs:false,SkillsFields:null} capture-escaped-parsed-value=preloadResponse />

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