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Job Details

Director Corporate Communications

Location
Brooklyn, NY, United States

Posted on
Aug 12, 2020

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u003cpu003eu003cstrongu003eWhat we’re looking for:u003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eReporting directly to the Senior Director of Corporate Communications, the Director of Corporate Communications will oversee 2U’s public relations function to build the reputation of 2U, its broader portfolio, and its executives. u003c/spanu003eu003cspan style=font-weight: 400;\u003eYou’ll play a leadership role crafting and executing media relations, thought leadership, and storytelling strategies that position 2U at the intersection of global trends in education, tech, and the future of work. u003c/spanu003eu003cspan style=font-weight: 400;\u003eOur team thinks big and moves fast, and together, we’ll educate and inspire our diverse audiences around 2U’s vision of quality, access, and relevance in online higher education, at a paradigm-shifting moment for the industry.u003c/spanu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eThe ideal candidate is a strategic storyteller, an exceptional writer, and an articulate speaker; experienced managing an external PR agency and internal team to success; adept at navigating complex organizational structures to build relationships and surface insights; comfortable interacting with a wide range of stakeholders, from university provosts and high-level executives to reporters; experienced managing cross-functional projects to meet deadlines; skilled at pitching national, business, and trade stories; and most importantly, biased toward action.u003c/spanu003eu003c/pu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eu003cstrongu003eResponsibilities include, but are not limited to:u003c/strongu003eu003c/pu003enu003cpu003eu003cspan style=font-weight: 400;\u003eStrategic communications and planningu003c/spanu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eWork closely with the Senior Director of Corporate Communications to develop a strategic PR roadmap that ladders into 2U’s communications and engagement planu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eCollaborate with internal and external stakeholders to surface compelling story angles, cultivate brand advocates, and build key assets to support the development of newsworthy narratives aligned with corporate communications goalsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eDevelop media strategy around key company priorities, launches, events, and milestonesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eConduct research and analyze data to identify trends and support narrativesu003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu003cspan style=font-weight: 400;\u003eu003cbru003eu003c/spanu003eu003cspan style=font-weight: 400;\u003ePR leadership and resultsu003c/spanu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eManage 2U’s PR and media relations efforts and external PR agency to drive coverage that aligns with business goalsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eGuide 2U’s junior team members on media strategy and execution to support strategic storytelling, program launches, and company milestonesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eLead cross-functional project teams to ensure seamless corporate announcements and launchesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eSecure media coverage that articulates the impact and value of our business and products across trade, tech, business, national, and regional outletsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eTranslate complex business initiatives and ideas into compelling press releases, blog posts, pitches, and op-edsu003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu003cspan style=font-weight: 400;\u003eRelationship managementu003c/spanu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eBuild strong internal relationships with executives, spokespeople, and SMEs to support storytelling effortsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eNavigate complex organizational structure to surface key insightsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eDevelop briefing materials for company spokespeople and regularly prep executivesu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eWork across teams to stay up to date on key corporate news and innovationsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eBuild and maintain media relationships with top-tier national, business, and trade journalistsu003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu003cspan style=font-weight: 400;\u003eAnalysis and administrationu003c/spanu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eOversee management of the team’s news calendars, reporting, news monitoring, competitive listening, and other analytics processesu003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu0026nbsp;u003c/pu003enu003cpu003eu003cstrongu003eThings That Should Be In Your Background:u003c/strongu003eu003c/pu003enu003culu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003e8 years experience in public relations, preferably in a fast-paced, high-change, global company or agency; experience working with public companies and/or edtech companies preferredu0026nbsp;u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eEnergetic leader: you’re able to craft a cohesive plan and organize and inspire people to execute and achieve great resultsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eProactive and resourceful: you are a problem solver energized by identifying creative solutions; you’re skilled at managing up, prioritizing, and setting expectationsu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eProfessional and skilled communicator: you can present ideas clearly to a variety of audiences, from high-level executives to local beat reporters.u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eStrategic storyteller: You understand how to build narratives that tie to business goals and can cultivate the key components to craft a compelling storyu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eStrong writer: You love the writing process and enjoy the creative challenge of shepherding anything from a byline to a press release from start to finish.u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eFlexible: You are able to juggle multiple projects and switch gears seamlessly; you thrive in a fast-paced environment and can stay cool and calm under pressureu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eHighly organized: You are detail-oriented, process-driven, and able to manage projects to meet tight deadlinesu0026nbsp;u003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eCurious: You are a voracious consumer of news across industries, always eager to learn, and keep up to date with changing best practices in PRu003c/spanu003eu003c/liu003enu003cli style=font-weight: 400;\u003eu003cspan style=font-weight: 400;\u003eTeam-first attitude: You’re a team player willing to lend a hand on a variety of projects and go the extra mile to achieve company goalsu003c/spanu003eu003c/liu003enu003c/ulu003enu003cpu003eu0026nbsp;u003c/pu003enu003cp class=p2\u003eu003cstrongu003eAbout 2U Inc. (NASDAQ: TWOU)u003c/strongu003eu003c/pu003enu003cp class=p2\u003eAt 2U, we power world-class online education and in-person boot camps. Going beyond traditional learning management systems, we use tech, people, and data to help top universities transform in the digital era—and eliminate the back row in higher ed. We support lifelong learning which means thinking beyond a single degree. It means finding ways for students to gain the skills they need to change careers, evolve their expertise, and meet the challenges of the changing world head-on. We help universities fill those needs—developing new digital education technologies and offerings capable of supporting students at different points in their lives. Whether they need a simple refresher, to learn something new, or to change their career trajectories completely, our university partners are there to help them succeed.Together with our partners, 2U has positively transformed the lives of more than 150,000 students and lifelong learners. **MEMBERS ONLY**SIGN UP NOW***.. has acquired and integrated two companies broadening our portfolio of education offerings into short courses with GetSmarter and boot camps with Trilogy. This role supports our 2U line of business.u003c/pu003enu003cp class=p2\u003eu0026nbsp;u003c/pu003enu003cp class=p2\u003eu003cstrongu003e2U Diversity and Inclusion Statementu003c/strongu003eu003c/pu003enu003cp class=p2\u003eAt 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same.u0026nbsp;u003c/pu003enu003cp class=p2\u003eu003cstrongu003eBenefits u0026amp; Cultureu003c/strongu003eu003c/pu003enu003cp class=p2\u003eWorking at 2U means working with individuals that are passionate and mission driven. We collaborate on tough problems to deliver the best outcomes for our partners, students, and each other. You will find team members working together in our open office spaces, gathered in the kitchen grabbing a snack, or taking a break in our game rooms.u003c/pu003enu003cp class=p2\u003e2U offers a comprehensive benefits package:u003c/pu003enu003culu003enu003cli class=p2\u003eMedical, dental, and vision coverageu003c/liu003enu003cli class=p2\u003eLife insurance, disability and 401(k)u003c/liu003enu003cli class=p2\u003eUnlimited snacks and drinksu003c/liu003enu003cli class=p2\u003eTuition reimbursement programu003c/liu003enu003cli class=p2\u003eGenerous paid leave policies including unlimited PTOu003c/liu003enu003cliu003eAdditional time off benefits include: volunteer days, parental leave, and a company-wide winter break from Christmas through New Years!u003c/liu003enu003c/ulu003enu003cp class=p2\u003eTo learn more, visit 2U.com. #NoBackRowu003c/pu003enu003cp class=p1\u003eu0026nbsp;u003c/pu003enu003cp class=p2\u003eNote: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.u003c/pu003enu003cp class=p2\u003e2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits, pay and dismissal.u003c/pu003e}

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