Location
Rogers, AR, United States
Posted on
Apr 08, 2021
Profile
Job Information
Humana
Senior Product Marketer - In Office or Remote/Virtual in US
in
Rogers
Arkansas
Description
The Senior Product Marketer Develops and directs marketing programs for a significant product or product category. Compiles and evaluates research on the market's product requirements and identifies enhancements to current features and functionality. The Senior Product Marketer work assignments involve moderately complex to complex issues where the analysis of situations or data requires an in-depth evaluation of variable factors.
Responsibilities
Where you Come In
The Senior Product Marketer represents the Claims Cost Management organization to establish communication, marketing, and education strategies for providers, representing the area vertically, as well as partnering horizontally across Provider Process & Service. Based on data-driven analysis and identified needs, duties vary widely and may range from managing project-based activities, to developing and executing provider campaigns, to providing directional guidance both inside and outside of the team. This position researches, writes, designs, and edits collateral that is effective and appropriate for the intended audience, and identifies most appropriate method for distribution. Begins to influence department's strategy. Makes decisions on moderately complex to complex issues regarding technical approach for project components, and work is performed without direction. Exercises considerable latitude in determining objectives and approaches to assignments.
What Humana Offers
We are fortunate to offer a remote opportunity for this job. Our Fortune 100 Company values associate engagement & your well-being. We also provide excellent professional development & continued education.
Required Qualifications - What it takes to Succeed
Bachelor's degree
Minimum of 5 years of provider service experience
Prior experience in payment integrity concepts
Ability to leverage data, analyze and create programs and initiatives
Proven track record in data-driven approach to consumer communications
Experience in growing consumer engagement within a segment or platform
Proficient in MS Office
Aptitude for adopting new technologies, system and digital platforms with ability to train key stakeholders with less aptitude/awareness
Successful experience in client-facing positions with excellent relationship management skills
Is a problem-solver; finds ways to overcome obstacles and objections with consensus-building and research to attain goal with minimal leadership guidance
Superior organizational skills; confident moving multiple projects forward on-time and on-budget
Possesses exceptional communication skills - very high attention to detail with excellent verbal, written, and presentation skills
Comfortable working with many different departments and functions across the organization
Comfortable with change and ambiguity
Preferred Qualifications
Experience educating consumers on how to build behavior change for business outcomes
Has interest in the health and wellness industry
Strong informal leadership skills; above to influence internal and external teams including successful interactions with clients
Demonstrates ability to produce content that reflects the holistic understanding of Humana audience and brand
Has agency experience including working understanding of how to build and execute on creative briefs
Experience working in campaign and project management systems
Additional Information - How we Value You
Benefits starting day 1 of employment
Competitive 401k match
Generous Paid Time Off accrual
Tuition Reimbursement
Parent Leave
Go365 perks for well-being
For virtual office, must have a separate room with a locked door that can be used as a home office to ensure you have absolute and continuous privacy while you work.
For virtual office, must have accessibility to high speed DSL or cable modem for a home office (Satellite internet service is NOT allowed for this role); and recommended speed for optimal performance from Humana systems is 10M x 1M
Interview Format
As part of our hiring process for this opportunity, we will be using an exciting interviewing technology called Modern Hire to enhance our hiring and decision-making ability. Modern Hire allows us to quickly connect and gain valuable information from you pertaining to your relevant skills and experience at a time that is best for your schedule.
If you are selected for a first round interview, you will receive an email correspondence (please be sure to check your spam or junk folders often to ensure communication isn't missed) inviting you to participate in a Modern Hire interview. In this interview, you will listen to a set of interview questions over your phone or text and you will provide recorded responses to each question. You should anticipate this interview to take about 15 to 30 minutes. Your recorded interview will be reviewed and you will subsequently be informed if you will be moving forward to next round of interviews.
In order to support the CDC recommendations on social distancing and reduce health risks for associates, members and public health, Humana is deploying virtual and video technologies for all hiring activities. This position may be subject to temporary work at home requirements for an indefinite period of time. These requirements include access to a personal computing device with a camera, a minimum internet connection speed of 10m x 1m, and a dedicated secure home workspace for interview or work purposes. Humana continues to monitor the situation, and will adjust service levels as the coronavirus situation evolves. The following changes are temporary and will be evaluated frequently with the goal of returning to normal operations as soon as possible. Your Talent Acquisition representative will advise on the latest recommendations to protect your health and wellbeing during the hiring process.
#ThriveTogether #WorkAtHome
Scheduled Weekly Hours
40
Company info
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