SEO Coordinator

Profile

What We’re Looking For:

SEO Coordinators implement strategy to help grow the organic footprint for 2U university partners. He/she will collaborate with internal teams such as Web Analytics, Web Production, Brand and Content to complete SEO projects and deliver data-driven recommendations. This is a great opportunity for someone with a passion for marketing and higher education to develop a comprehensive understanding of digital marketing while improving their technical and analytical SEO skill sets.

Responsibilities Include, But Are Not Limited To:

Perform on-page optimizations through keyword research and mapping, improving site structure, developing content strategies, and updating metadata

Monitor SEO performance using tools such as BrightEdge, Majestic, Google Search Console, Google Analytics, and Internal Dashboards

Educate internal teams and school partners about SEO best practices and the latest trends

Create ad-hoc reports and site audits for SEO Team, internal stakeholders, and university partners

Support SEO team to test, analyze, optimize and scale SEO campaigns

Things That Should Be In Your Background:

Bachelor’s degree (in a business, data, or communications related field is a plus)

Previous working corporate experience (either internship or full-time)

Demonstrates analytical thinking, attention to detail and organization

Excellent communication, presentation, writing and research skills

Proficient in Microsoft Excel and possesses strong data management skills

Self-motivated, creative and team oriented

No previous SEO experience required, just the passion to always learn more about an always changing field

Other Attributes That Will Help You In This Role:

Experience with a Web Analytics platform such as Google Analytics

About 2U Inc. (NASDAQ: TWOU)

2U is comprised of 3 lines of business: Graduate Degree Programs, Short Course, and Boot Camps. Going beyond traditional learning management systems, we use tech, people, and data to help top universities and enterprise organizations transform in the digital era—and eliminate the back row in higher ed. We support lifelong learning which means thinking beyond a single degree. It means finding ways for students to gain the skills they need to change careers, evolve their expertise, and meet the challenges of the changing world head-on. We help our partners fill those needs—developing new digital education technologies and offerings capable of supporting students at different points in their lives. Whether they need a simple refresher, to learn something new, or to change their career trajectories completely, our partners are there to help them succeed. Together with our partners, 2U has positively transformed the lives of more than 275,000 students and lifelong learners.

2U Diversity and Inclusion Statement

At 2U, we are committed to creating and sustaining a culture that embodies diverse walks of life, ideas, genders, ages, races, cultures, sexual orientations, abilities and other unique qualities of our employees. We strive to offer a workplace where every employee feels empowered by the ways in which we are different, as well as the ways in which we are the same.

Benefits & Culture

Working at 2U means working with individuals that are passionate and mission driven. We collaborate on tough problems to deliver the best outcomes for our partners, students, and each other. You will find team members working together in our open office spaces, gathered in the kitchen grabbing a snack, or taking a break in our game rooms.

2U offers a comprehensive benefits package:

Medical, dental, and vision coverage

Life insurance, disability and 401(k)

Unlimited snacks and drinks

Generous paid leave policies including unlimited PTO

Additional time off benefits include: volunteer days, parental leave, and a company-wide winter break from Christmas through New Years!

To learn more, visit 2U.com. #NoBackRow

Note: The above statements are intended to describe the general nature and level of work performed by individuals assigned to this position, and are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required. All employees may be required to perform duties outside of their normal responsibilities from time to time, as needed.

2U is an equal opportunity employer that does not discriminate against applicants or employees and ensures equal employment opportunity for all persons regardless of their race, creed, color, religion, sex, sexual orientation, pregnancy, national origin, age, marital status, disability, citizenship, military or veterans’ status, or any other classifications protected by applicable federal, state or local laws. 2U’s equal opportunity policy applies to all terms and conditions of employment, including but not limited to recruiting, hiring, training, promotion, job benefits, pay and dismissal.

Company info

2U, Inc
Website : http://2u.com