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Job Details

CRM Specialist Detroit MI

Company name
Detroit Tigers, Inc.

Location
Detroit, TN, United States

Employment Type
Full-Time

Industry
It, Marketing

Posted on
Mar 29, 2023

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,AnswerValue:\u003cp\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\line-height:115%\\u003e\u003cspan style=\tab-stops:73.0pt\\u003e\u003cspan style=\font-family:Cambria,serif\\u003e\u003cspan style=\color:black\\u003e\u003cb\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\line-height:115%\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eBuild a Bigger, Better, Bolder Future\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\line-height:115%\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eImagine working for a company that measures its success based off the growth of its colleagues, a company that invests in its future by investing in you. Little Caesars is a company where our colleagues make an impact.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cb\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eJob Summary: \u003c/span\u003e\u003c/span\u003e\u003c/b\u003e\u003c/span\u003e\u003c/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eDrive the acquisition and retention of customers through use of marketing channels, such as email, push, and SMS. \u0026nbsp;Leads and executes the customer relationship management (CRM) program across multiple channels to support the brand standards and align to company goals.\u0026nbsp; Aligns with marketing team to create, test, schedule, and execute CRM campaigns. Leverage data findings and analyze trends, to make recommendations and enhance marketing programs.\u0026nbsp; \u003c/span\u003e\u003c/span\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eThis role will act independently and autonomously.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cb\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eKey Responsibilities:\u003c/span\u003e\u003c/span\u003e\u003c/b\u003e\u003c/span\u003e\u003c/span\u003e\u003c/p\u003e\u003cul\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eDrive acquisition and retention of new, active, and former customers through digital marketing channels.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eLead the strategy and execution of email, SMS and push to support the company goals and strategic initiatives through leveraging data and insights.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003ePartner with Digital Promotions Specialist to establish foundational customer insights informing targeted marketing\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli class=\MsoNoSpacing\ style=\text-align:justify\\u003e\u003cspan style=\font-size:11pt\\u003e\u003cspan style=\font-family:Calibri,sans-serif\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eCreate segmentation strategies to support sales and marketing efforts. \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli class=\MsoNoSpacing\ style=\text-align:justify\\u003e\u003cspan style=\font-size:11pt\\u003e\u003cspan style=\font-family:Calibri,sans-serif\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eMonitor engagement across CRM channels and identify opportunities to drive consumer engagement\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eManage franchisee-facing Local Store Email Marketing (LSeM) Library \u003c/span\u003e\u003c/span\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003efrom ideation process through implementation, communication and evaluation. \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eBuild, quality test, schedule, and execute campaigns utilizing digital marketing programs.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eLeverage data driven findings, analyze trends, recognize anomalies, and make recommendations for future CRM tests.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eCreate and manage marketing calendar that defines the campaign cadence to support company goals in alignment with all other marketing efforts.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eManage project timelines across cross functional teams to ensure on time implementation and execution of all phases.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli class=\MsoNoSpacing\ style=\text-align:justify\\u003e\u003cspan style=\font-size:11pt\\u003e\u003cspan style=\font-family:Calibri,sans-serif\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eIntegrate new internal and external data sources into databases and systems.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eWork cross functionally to manage all components of successful campaign execution.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eSeek out insights on new and upcoming CRM programs and methodologies to continuously improve and evolve the program.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eManage third party vendor relationships beginning with selection and negotiation of services through projects completion. \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eBuild and maintain CRM training playbook including documenting new pages, fields, processes, and dashboards.\u0026nbsp; \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003c/ul\u003e\u003cbr\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\line-height:107%\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cb\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\line-height:107%\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eMinimum Knowledge, Skills and Abilities:\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/b\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003cul\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eBachelor’s degree in marketing, information technology, analytics or a related degree required. \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eMinimum of 2 years of email marketing or digital marketing experience.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eDemonstrated experience \u003c/span\u003e\u003c/span\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eutilizing various marketing platforms with solid understanding of email best practices and building CRM programs.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eWorking knowledge of CRM marketing regulations (CAN-SPAM, GDPR, CCPA, TCPA etc.)\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eExperience leveraging customer segmentation to support campaign strategy.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eExperience demonstrating ownership over assigned key performance indicators.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eStrong quantitative, analytical and problem-solving skills.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eDemonstrated ability to \u003c/span\u003e\u003c/span\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003emanage multiple complex projects, produce high quality deliverables within assigned deadlines.\u003c/span\u003e\u003c/span\u003e \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eSuperior verbal and written communication skills with the ability to communicate effectively with all levels of staff.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003ePossess the highest integrity and ethical standards.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\text-autospace:none\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eDemonstrates strong initiative and self-motivation.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003c/ul\u003e\u003cbr\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cb\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003ePreferred Knowledge, Skills and Abilities:\u003c/span\u003e\u003c/span\u003e\u003c/b\u003e\u003c/span\u003e\u003c/span\u003e\u003cul\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\tab-stops:list .25in\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eMS Excel, SQL, Word, PowerPoint and Access experience.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003cli\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\tab-stops:list .25in\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eExperience in Food Service, Quick Service Restaurant or pizza industry. \u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003c/ul\u003e\u003cbr\u003e\u003cspan style=\font-size:10pt\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cb\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eWorking Conditions:\u003c/span\u003e\u003c/span\u003e\u003c/b\u003e\u003c/span\u003e\u003c/span\u003e\u003cul\u003e\u003cli\u003e\u003cspan style=\font-size:12pt\\u003e\u003cspan style=\tab-stops:list .25in\\u003e\u003cspan style=\font-family:\u0026quot;Times New Roman\u0026quot;,serif\\u003e\u003cspan style=\font-size:11.0pt\\u003e\u003cspan style=\font-family:\u0026quot;Century Gothic\u0026quot;,sans-serif\\u003eClosed office working conditions with minimal traffic and noise.\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/span\u003e\u003c/li\u003e\u003c/ul\u003e,

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Detroit Tigers, Inc.

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