Global Retail Analyst Marketing

Profile

Global Retail Analyst, Marketing

Date: Apr 27, 2022

Location: Remote, US

Company: Under Armour

Position Summary

The Retail Analyst will be responsible for supporting the needs of the Omni-Channel marketing team within the Consumer Organization at Under Armour. They will partner with our Consumer Insight team to conduct research and leverage data science and analytics to provide our business partners with insights to help optimize our instore experiences (DTC & Wholesale). This position will help (1) improve customer experience (2) quantify & measure the value of new growth initiatives and (3) drive sales that will help shape the future of the business.

Essential Duties & Responsibilities

Tracking and reporting on foundational store and retail data (traffic, sales, conversion, NPS etc).

Gather requirements and partner with IT/EDM on data readiness

Access and manipulate data using SQL in Snowflake.

Construct data visualizations to drive insights & strategy using Tableau

Convey technical information and insights to non-technical audiences

Support regions in implementing Global Retail KPIs and provide regional teams with any required analytical support.

Work with agency partners to conduct comprehensive store level analysis to generate insights and recommendations. Communicate key findings and solutions to the stakeholders.

Connect the dots between store level analysis, macro trends, digital analysis, consumer insights and business results to generate hypotheses and make recommendations

Develop measurement plans for new initiatives & adhoc requests: analyze individual store/cohort performance both in the short and long term by various store level attributes and operational differences (BOPIS, Endless Aisle, marketing collateral changes etc)

Stay abreast of competitive landscape, industry research trends & growth metrics and communicate relevant information to global retail team.

Partner with CRM analysts and data scientists to gain insight and find patterns in our traffic and customer data

Qualifications (Knowledge, Skills & Abilities)

Proficient at SQL, Data Visualization in Tableau;

Problem solving

Critical/skeptical thinking

Effective communication

The expectation is that the team member will come in with a proficient understanding of retail analytics and have experience in the space

Education And / Or Experience

3-5 years of professional experience in a related field.

Significant experience with data manipulation/querying/visualization & testing experimentation

BA or BS in Analytical field (math/statistics, business, social/hard sciences, CS)

Other Requirements

Location: Remote

Relocation

No relocation provided

Company info

Under Armour, Inc.
Website : http://www.underarmour.com