Marketing agency jobs carry with them a certain amount of prestige and name recognition. If you work in marketing, many people think that you have officially arrived. Besides carrying a fancy title, you will also be paid higher than average. There is a lot of money to be made in marketing. In fact, if you help create a winning ad campaign, you could be rewarded handsomely.
A marketing job agency has been behind nearly every memorable ad campaign that you've ever seen. Think about it for a minute. Every day, you are bombarded with advertisements in every form imaginable. You turn on the TV; you are bombarded with commercials for everything from tacos to cleaners. You flip on the radio and you sit through an unbelievable amount of commercials in order to get to the songs that you want to hear. While you're driving, you see hundreds of billboards on the side of the road that talk about every kind of product ever made. When you surf the internet, you practically drown in a sea of advertisements. Everything from pop-up ads to pay-per-click advertising is constantly in front of you. You see hundreds of advertisements on the average day in your life.
While it might get a little old, the simple fact of the matter is that it works. You buy hundreds of products every year and many of them are because of advertising. You might hear a catchy jingle on the radio that sticks in your head and you can't get it out of your thoughts if you wanted to. Let's say that it's a song for a local pizza place. While you might not be hungry now, later on you will be. If the jingle then pops up in the back of your mind, you will be much more likely to buy that pizza.
Another example is that you received a coupon for a particular product in the mail. You have been looking for that particular product and then the coupon makes you believe that you're getting a good deal. Therefore you go out and buy the product.
There are many ways that advertising works, but keep in mind a marketing agency is probably behind all of these. They work creatively to develop new ways to sell products all the time. They are constantly tweaking or rethinking ad campaigns for their customers. Anything that they can do to grab your attention, they will try to do it. If it means that they'll sell their products, they will do it.
Marketing agency jobs force you to get outside of your comfort zone. This is definitely not for the type of person that enjoys sitting in a cubicle and pushing some papers around. Working in marketing means that you like to get “hands on” with a project. You like to see things through to the finish and you are highly driven. If this sounds anything like your personality, this could be the career for you.
So how do you find a job in marketing? There are a number of ways to do so. You could try submitting your resume to a number of job sites out there. You could network with your contact list, or you could simply walk into a marketing agency and apply. However, one of the best ways to find what you seek is to work with a marketing recruitment agency.
A marketing recruitment agency is employed by marketing agencies to find them talent. The recruiters know about all the job openings and they hold many of the keys to these jobs. If you want to get one of the jobs, you have to go to where the job openings are. Many of these recruiters will have job fairs or websites for you to hook up with them at. Give them your resume and let them know what you're looking for. They can search through their databases of marketing jobs and help you find exactly what you want. If you're qualified, they will be much more likely to get you a job.
Overall, marketing is a great field to get into. You get a prestigious and high-paying career, while companies get help selling their products. It's really a win-win for all parties involved.